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"Umami" - What Does It Mean?

JannelleChemko
ByJannelleChemko

In addition to my passion for all things in terms of digital marketing and SEO, I am also what people would call a “foodie”: I love food of all different ethnicities, shapes, tastes and textures. In my personal time, I am the author of the blog “Victoria’s Food Secrets”, which details my many food adventures, restaurant reviews and opinions on the best things to eat in Vancouver and around the world while on my travels. I am always looking for something different to try; that little extra savory bite that will set off my taste buds and make me want to come back for more.

Not many people know this, but in addition to the four tastes that we are all familiar with (Sweet, Sour, Bitter and Salty), there is also a fifth basic taste called “Umami”, which is a combination of the Japanese words “Umai” (meaning “delicious”) and “Mi” (meaning “taste”). Here is a video detailing the scientifics of this fifth basic taste:

“Umami” can be described as a very pleasant, meaty and long-lasting taste that can literally leave your mouth-watering, and it works to balance taste and round out the overall flavor of a dish.

My approach to Online Marketing, Social Media and SEO is the same: I take the basics of a website and add subtle, yet effective methods that will increase traffic and bring in more business for my clients. My SEO and Marketing offerings will provide valuable “Umami” to any company looking to expand their online reach.

Please contact Umami Marketing if you would like some additional information on how I can help you with your website and all your digital marketing needs; my services may be the perfect complement to whatever your business is serving!

About the Author

JannelleChemko

JannelleChemko

Numbers Ninja & Digital Dynamo
Jannelle Chemko has been working in Operations and Accounting since 2007. After earning a Bachelor’s Degree in English, she is now in the midst of her CGA designation.

As strange as it sounds, Jannelle is a numbers and a letters guru: in addition to extensive full-cycle accounting experience in the technology and retail industries, Jannelle is also passionate about writing. In between crunching numbers and building excel reports, she researches, creates content, and keeps up to date with digital trends.

When she’s not working to meet school and month-end deadlines, you can find Jannelle outside walking her dog, and enjoying the beautiful Vancouver air.
Follow Me On: Facebook

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