Pay Per Click, Search Engine Marketing, and Email Marketing

Paid Marketing

Another great option for website promotion and an increase in site traffic is to implement paid marketing options. While it can take time to move up in organic search rankings, search engine or paid marketing can result in immediate returns in terms of driving additional traffic to your site. These options may include anything from Google Pay Per Click Ads, Facebook Ads, LinkedIn Ads, and other types of paid advertisement.

You can determine a specific monthly budget that you wish to spend on this strategy, and can control spending on an ongoing basis while getting an immediate increase in leads for your business.

Umami Marketing will help you:

• Set up Google Adwords or other paid marketing accounts
• Conduct in-depth keyword research
• Create campaigns and ads
• Set up conversion tracking
• Take care of monthly ad management and reporting

Email Marketing

Email marketing is one of the best ways to reach out to a captive audience to promote and inform them of updates to your business. Keep customers engaged with ongoing information, in order to nurture them throughout your sales process and help convert leads to customers.

Umami Marketing can help you:

• Create an email marketing strategy
• Select and implement an email marketing tool
• Integrate email marketing with your social media campaigns